Our story
Just like every beautiful thing, Very Berry has its own special story. The beginnings of Very Berry can be traced to the moment my father became interested in a variety of cranberry cultivated on the other side of the world. Since I remember my father, he always had a great interest in his work. Retiring after 38 years of work on a collective farm, he continued to keep up-to-date with developments in agriculture. One day, my father’s attention was grabbed by an article on cranberries grown in Canada and the USA, superior in a number of ways to the cranberries that grow in the swamps of Latvia. Encouraging me to begin cultivating berries was not as easy as mastering the relevant literature... However, in the fateful year of 1996, I too got carried away. Even my friends considered this step to be madness. In Soviet times, there had already been two failed attempts at growing cranberries, so a similar fate was predicted for our dream. But I knew that I would not be at peace until I tried!
Discover Our Path
1997: ESTABLISHING THE FIRST PLANTATIONS
The beginnings of Very Berry can be traced back to 1997, when, despite all odds, we decided to fulfill our dream of growing berries. On that day, we began developing our first cranberry plantations.
1998-2005: BUILDING OUR TEAM AND INNOVATIONS
Our team has slowly grown from two to twenty people. They are all idealists and a little bit crazy. Agriculture is not a field for anyone looking for a quick buck. It takes around 10 years for a cranberry field to start bringing in money. From taking care of the fields to organising the production cycle, so many different things must be considered. Determination is not enough in the countryside – patience and persistence are also necessary. We share a passion for our work, so we don’t mind the challenge. Life is short and harvest only comes only once a year – so “I don’t feel like working today” is a thought that doesn’t cross our minds! And so, we march on...
2005: LAUNCHING NATURAL JUICES
Since 2005, we have been producing natural juices and syrups, exporting our products to Lithuania, Estonia, the Czech Republic, Spain, Belgium, and the United Kingdom. Our products can also be found in the largest retail outlets in Latvia.
2010s: ACHIEVING RECOGNITION
Very Berry has been honored as one of the Red Jackets Rising Stars. In 2015 We started exports in France and Sweden. Very Berry has also received the GLOBALG.A.P. certificate, a European-recognized good agricultural practices certificate, in addition to all necessary domestic food production certifications.
2023: Celebrating 25 Years
This year marks a special milestone for us as we celebrate our 25th anniversary. In March 2023, we expanded our production facility to meet the growing demand for our high-quality, preservative-free berry juices, syrups, and mors. We are now one of the largest berry juice producers in the Baltic states, known for our innovative use of high technology in production, ensuring our products remain natural and high-value.
Commitment to Natural Products
We grow and evolve, but our commitment to saying "NO" to artificial chemicals, food additives, and other flavour/colour enhancers remains strong. Our main core value is that our products remain natural and organic.
Our team
Meet the people working on bringing the best berry products to a store near you.